Why Legora's CEO is betting that every software company ends up ditching the seat
Legora CEO Max Junestrand. Martynas Justinevicius for BI Legora, a startup that builds software for lawyers, has asked customers to stop buying "seats." Instead, the company wants customers to pay based on how much they use Legora's tools. Legora CEO Max Junestrand says AI is changing the economics of running software. The founder of one of legal tech's buzziest startups says a move away from the software seat was only "a matter of time." Since the rise of cloud software, companies have mostly charged for it by the user. A business bought a subscription for a set number of licenses, or "seats," and paid roughly the same whether employees used it religiously or hardly at all. Max Junestrand started Legora, which sells software to the legal industry, at the tail end of software's great subscription boom. Three years later, that playbook is starting to break down. Artificial intelligence is scrambling the economics of software. Legora has chang...